Our Story
Built by Riders,Driven by Cause.
Kevin Gumina
Founder — North Coast Web Design & Consulting
The Origin
Where the Road
Meets the Mission
Social Site Media was born out of a simple frustration: motorcycle clubs and charity ride organizers were doing incredible work — raising money, building community, changing lives — but their digital presence didn't come close to matching their energy on the road.
Kevin Gumina, founder of North Coast Web Design & Consulting, saw this gap firsthand. A web designer and digital strategist based on the North Coast, Kevin had spent years building websites and marketing campaigns for local businesses. But it was the motorcycle and charity event world that lit a fire in him.
"These events have real heart. Real purpose. They deserve marketing that matches that," Kevin says. "We built Social Site Media specifically to serve this community — with AI-powered tools that move fast, tell the story right, and actually get people to show up."
Today, Social Site Media is the marketing engine behind some of the most impactful motorcycle charity events in the region — and growing.
What Drives Us
Our Values
Cause First
Every campaign we run is in service of something bigger. We never lose sight of the cause behind the event.
Speed & Precision
AI-powered workflows mean we move fast without cutting corners. Campaigns live in days, not weeks.
Community Rooted
We speak the language of the biker community because we're part of it. Authenticity isn't a strategy — it's who we are.
Real Results
We measure success in dollars raised, riders registered, and communities grown — not just likes and impressions.
The Parent Company
Powered by
North Coast
Web Design
Social Site Media is a specialized brand under the North Coast Web Design & Consulting umbrella — a full-service digital agency serving businesses across the North Coast and beyond.
North Coast Web Design brings years of experience in web development, branding, SEO, and digital strategy. Social Site Media channels that expertise into a laser-focused offering for the motorcycle and charity event world.
When you work with Social Site Media, you get the full weight of a seasoned web and marketing agency behind every campaign — with a team that genuinely loves what you're riding for.
Let's Ride Together
Your Cause
Deserves More.
Whether you're planning your first charity ride or your fiftieth rally, we're ready to build the campaign that gets people moving.